Perry Ellis

One of the world's most-recognized American clothing and lifestyle brands.

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Overview

BlueSwitch made it possible for Perry Ellis to surpass Shopify’s 100-variant and 3-level limits by marrying countless products into a seamless front-end experience, giving the illusion of numerous products masquerading together as one across all 6 Perry Ellis sites.

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The Challenge

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The Challenge

The Perry Ellis International web development team was working to re-platform six separate brands across the globe, onto the Shopify platform, but, were running into issues with Shopify’s standard limits.

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Our Solution

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Our Solution

BlueSwitch created a solution that would allow them to surpass Shopify limits by creating a single product page that contained four-levels of variants with 100+ individual SKUs.