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Take a deep dive with your #1 source for eCommerce industry news, trends, and professional resources
The Google API Leak: What Happened, and What's Next for SEO
With Google’s “secret rules” for search now exposed, many marketers, SEOs, and site owners are left wondering, have we been wasting our time (and money) playing in a rigged game? What are the REAL ranking factors for organic search? And most importantly, do we need to change our SEO strategies now that Google’s secrets have been exposed?
How to Run A Backlinks Outreach Campaign (with Free Email Templates)
Link Building Outreach campaigns are an ethical and professional method of building up the number of links that lead to your domain. Usually this is accomplished by contacting the owners and managers of reputable websites and coming to a mutually beneficial arrangement, such as a content exchange.
AI Empowers Ecommerce Store Owners
Marketing in the ecommerce space is a rapidly evolving world. This can lead to stress, anxiety, uncertainty and chaos for many ecommerce marketing managers. It’s a constant challenge to stay ahead of the competition. You need to create engaging campaigns, optimize customer experiences, and…
VR Tech in Ecommerce: Embracing the Virtual Revolution
Imagine stepping into a world where the boundaries of physical limitations blur and possibilities multiply exponentially. Imagine being able to see a product, move it around, place it in your home or see yourself wearing an article of clothing. You may not be able to feel or smell a product, but VR makes it possible to see a product online differently than they have been able to before.
Blog Posts: Does Google Even Pay Attention to Them Anymore?
Blog posts can have a significant positive impact on organic rankings, especially if you follow Google's Guidelines on writing useful, helpful, people-first content. Even in the fast-moving age of AI-written content, where anyone can produce a mountain of blog posts rather quickly, blog content is still one of the most useful elements of any marketing campaign.
10 Ways to Win at SEO in 2023: Insights, Trends, and Pro Tips
You may have noticed that since December of last year, Google has been rolling out a number of major changes across its platforms, products, and services. Core updates, platform updates, AI-writing tools, and overhauls like the upcoming mandatory switch to Google Analytics GA4 has marketers and business owners scrambling to keep up.