Email +
SMS Marketing
Email and SMS marketing for ecommerce isn’t just about blasting a sale or promotion to your entire contact database. Marketing messages represent your brand and help your customers understand the who, what, and why of your company’s mission. With our Email & SMS marketing services, we help our clients:
Build and nurture customer relationships
Develop new audience segments and personalization rules
Increase deliverability and open rates
Improve audience sentiment
Educate and inform your audience
Announce new product features and benefits
Generate clicks, conversions, and revenue
Keep your customers in the know with BlueSwitch email + SMS
Ready to make the switch?
Our Process
Email and SMS marketing is the best way to entice customers and nurture relationships with the audience. Our services are designed to help eCommerce brands succeed, one conversion at a time.
1.
Awareness
We cultivate awareness and demonstrate value to introduce your brand to new audiences at the top of the funnel.
2.
Consideration
Grab their attention and nurture the relationship with stunning design, conversational copy, and enticing offers.
3.
Conversion
We remove the barriers and create a sense of urgency, then we offer realistic incentives that drive CTR and conversions.
4.
Loyalty
We strengthen the bond with remarketing, follow-up and thank you emails that encourage advocacy and repeat business.
When it comes to opt-in marketing, nobody does it better than BlueSwitch. The BlueSwitch Email and SMS team has designed and deployed thousands of evergreen messages for abandoned carts, stock replenishments, shipping notifications, and more. We use the latest in data gathering and remarketing technology to ensure that we’re inspiring customers to come back for more.
Data-Driven Approach to Email and SMS
IP Warm-Up
Deliverability Consulting
Email & SMS Open Rate Optimization
Subject Line & Preheader Testing
From-Name Testing
Copy, graphics and visuals
Email and SMS template design
Enhancement services for active campaigns
