Since 2014, I’ve been incredibly lucky to be able to work remotely. As a mom of 3, I cannot express enough how much I’ve appreciated the ability to be able to take my kids to school in the morning, as well as be home when they walk in that door. With that said, being fully remote can often be a challenge when it comes to bonding with your co-workers

Replatform Boardmaker, a content-heavy, industry leader from a custom platform to Shopify while retaining and improving their user-experience.

Over the past 10 years or so, personalization has become one of the most important and most-requested fixtures of professional email marketing campaigns. B2C personalization in emails is a highly effective way to engage customers, increase deliverability and drive conversions for eCommerce brands.

You may have noticed that since December of last year, Google has been rolling out a number of major changes across its platforms, products, and services. Core updates, platform updates, AI-writing tools, and overhauls like the upcoming mandatory switch to Google Analytics GA4 has marketers and business owners scrambling to keep up.

Beautiful Destinations had a vision of creating interactive, content-rich, mobile-first travel guides that would offer their followers a unique, new way to learn about the culture, sights, and activities in dream travel destinations around the world. This required a first-of-its-kind, Shopify Plus site with content-heavy functionality, designed for rapid creation of gorgeous new pages…

This company burst onto the web scene almost ten years ago with a custom eCommerce site built by BlueSwitch. Over the years, they’ve made a name for themselves as an industry leader selling bulk backpacks, tote bags – even school supplies – at steep discounts.

If you're an eCommerce site owner or marketing professional, you've probably heard of UTM links. But do you know what UTMs are and how they can help your business?

Shopify is one of the most popular eCommerce platforms around, and for good reason. Shopify automates the most time- and labor-intensive eCommerce tasks, which means technically-challenged shop owners can spend less time troubleshooting technical issues, and more time running their business.

When BlueSwitch became the developers of note for Flower Beauty we had mixed feelings. On the one hand, we were thrilled to be working with a fast-growing and coveted makeup brand. On the flip side, their site, built on Magento Community, was at a point that it was having stability issues that would need tackling

Backlinks are one of the most powerful tools for increasing traffic, improving search engine rankings, and boosting authority for your website and domain. But while backlinks can be a strong ally in any SEO campaign, they can also be your downfall if you don't know how to use them correctly.

Over the last 20 years or so, Google has launched more than 271 products, tools, platforms, and services—most of them totally free. But even though most of Google's products are totally free to use, there's one small catch: you must have a Google account in order to login and use them.

This million dollar question has D2C brands and businesses across the country questioning themselves on what to do with their marketing budgets. We have been hearing the terms inflation, recession and consumer spending a lot since the height of the pandemic. But what does this mean long term for the D2C world?

If you own an eCommerce business, chances are you’ve experienced supply chain issues wreaking havoc on your inventory over the past couple years. Many Shopify owners have reported massive shortages and price hikes that are making it hard to keep popular products in stock.

The E-commerce world continues growing rapidly. Modern shoppers love options, but what are the key drivers of loyalty in an online world? The answer? Delivering on convenience, an expected level of customer service, and most importantly, reliability.

One simple, yet dramatic, change altered the competitive landscape of commerce forever, and still determines life or death for brands today. The secret to success, used by emergent eCommerce leaders, is an intuitive and effective customer journey. To build this, you need to adopt a new mindset. This article will show you how.

So, you just built your first eCommerce website on Shopify Plus. Or maybe you’ve had a successful site running for quite some time now. Regardless of where you are in your eCommerce journey, we’ll assume that at this point you have the general framework of your site setup, and maybe you want to give more attention to the user experience.

If you currently find yourself in the market for a Shopify Plus Agency, we can go ahead and assume a couple of things: You’re an eCommerce business owner and you want to build your website on the best eCommerce platform you can get.

Transaction fraud is a reality that every eCommerce company faces. In fact, Juniper Research estimates that retailers will lose $130 billion between 2018 and 2023 to CNP fraud. Fraud prevention solutions continue to find new ways to battle online fraud, but many merchants remain unaware of the most common risk factors on any order.

Breaking News: YOUR ENGAGEMENT IS ABOUT TO DROP!! Ever wonder how brands and influencers appear at the top of Instagram’s hashtag and explorer page? Engagement. That’s right. According to Instagram’s ever-changing algorithm, you need to put in the work if you want to get seen.

As a Shopify Plus Designer, the #1 request when clients want to revamp their site is to make it "pretty.” We all want to create something beautiful. But our aim is to not only create sites that are aesthetically pleasing but, strategic. Therein lies the difference between art and design. At the very core, design should always serve a purpose.