If you own a Shopify store, you may have wondered why major brands like Fashion Nova and Chubbies are launching mobile apps. Even if a brand isn't as large as Fashion Nova, there are strategic reasons to create a mobile app version of their store.  Does your brand find itself in any of the following scenarios?

Starting around the beginning of August 2024, Shopify Plus store owners started noticing these strange “srsltid” query strings appearing at the end of their collection- and product-URLs. If you’re one of the many store owners experiencing this strange occurrence, rest assured that you’re not the only one that’s confused.

Shopify's newest checkout system is more stable and secure than ever, but new privacy-first features may not be compatible with your current Google Analytics and Google Tag Manager integrations. The mandatory upgrade in August 2024 is fast approaching, so the time to rethink your analytics integration with Shopify is right now.

If you’re a Shopify Plus store Admin, chances are you’ve seen this message in the Settings menu, which warns us to upgrade to “Checkout Extensibility” before August of 2024. The clock is ticking on this mandatory upgrade, so if your Shopify store is still using checkout.liquid, it’s time to start planning your upgrade today.

The transition to a business-to-consumer (B2C) model is reshaping the manufacturing landscape, offering new growth opportunities and enhanced customer experiences. However, this shift is not without its challenges. Manufacturers looking to embrace B2C strategies must navigate a range of obstacles to effectively adapt to this customer-centric approach.

Marketing in the ecommerce space is a rapidly evolving world. This can lead to stress, anxiety, uncertainty and chaos for many ecommerce marketing managers. It’s a constant challenge to stay ahead of the competition. You need to create engaging campaigns, optimize customer experiences, and…

Most eCommerce managers know Shopify as a great platform for managing an online store. Shopify Themes 2.0 is the latest upgrade to the Shopify platform, and it brings a ton of new features and improvements that can help eCommerce businesses of all sizes optimize their online stores and improve customer engagement.

If you own an eCommerce business, chances are you’ve experienced supply chain issues wreaking havoc on your inventory over the past couple years. Many Shopify owners have reported massive shortages and price hikes that are making it hard to keep popular products in stock.